KIWI® “Portraits Completed” celebrates shoe care by completing the bottom half of 10 famous portraits.
The idea was executed to drive engagement through different touch points; we set up an art gallery takeover where we showcased the iconic portraits completed. We created a unique audio tour for the exhibit. We partnered with a museum app that allowed people to replicate the experience via augmented reality. We supported the experience with outdoor, print and social posts.
Kiwi Portraits Audio Guide
