Nicolas Mejia | creative director
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ALLSTATE

To sponsor the Mexican National Soccer team, we created the "Protection Is Our Game" platform for Allstate.

This platform features Memo Ochoa, the goalkeeper and biggest star of the team. We created different spots, live sponsorships during games, Social Posts on the Allstate Facebook channel and Kaptura, an interactive mobile game where the audience has the chance to step in the goal and defend it just like memo Ochoa does. This game was mobile app of the day at the FWA.