To launch the 2014 Toyota Highlander, we partnered with the Muppets Most Wanted Movie. During the Super Bowl, additionally to the TV spot featuring Terry Crews, we decided to live tweet with Pepe in partnership with 360i. Unfortunately the game sucked but at least Eva Mendez liked what we created for her retweeting our Vine to her over 6 million followers.

This campaign was featured in Creativity, AdAge, Fast Company, Huffington Post, The Hollywood Reporter, Variety Magazine and Adweek among others.